Under the rapid development of the cultural tourism industry, non-powered amusement facilities have gradually become a "buzzword" in the industry. Under this heat wave, a large number of powerless rides began to appear and widely used in theme parks, scenic spots, commercial properties and other fields.
Non-powered amusement rides are simply amusement facilities that do not have any power devices such as electric, hydraulic or pneumatic, and are composed of functional parts such as climbing, sliding, drilling cylinders, walking ladders, swinging and other structures, fasteners and connecting parts.
With the introduction of advanced production processes, design and development concepts, including industry safety standards one after another, domestic non-powered amusement rides have also moved from quantity to quality, product diversification and quality differentiation.
In general, domestic non-powered amusement facilities are widely used in the following four sectors: first, the most traditional education sector; second, real estate developers community and commercial centers; third, municipalities (including municipal parks, leisure plazas, river scenic leisure zones, etc.); fourth, the cultural tourism industry.
In recent years, in China's cultural tourism industry, driven by the background of rapid development, due to its own characteristics of non-powered amusement facilities in theme parks, scenic spots, commercial, real estate supporting the role played in various areas gradually aggravated. According to the analysis of the industry, non-powered amusement facilities to be combined with the cultural tourism industry, the following points need to be noted:
1, to children as the core, highlight the role of attraction
With China is 4 + 2 + 1 family model, coupled with the liberalization of the two-child policy, the demand for family parent-child travel is very strong, and the non-powered children's playground is precisely the core of the child-driven parent-child interaction game, its advocacy of close to nature, respect for children's nature, including parent-child interactive entertainment, will become the key to family peripheral travel, long-distance travel.
2、Scene-based design and high environmental integration
Many cultural tourism projects have high requirements for the natural environment, and the planning of powerless amusement facilities has very little damage to the natural environment, and can be highly integrated with the local cultural environment and natural landscape.
3、Adapting to different scale and type of projects, creating high cost performance
Due to its wide range of applications, and often tens of millions or hundreds of millions of dollars of power special amusement equipment, the investment is relatively small, and can adapt to the needs of different levels of cultural tourism projects.
4、Immersive entertainment experience, can increase secondary consumption
Not the same as roller coaster, carousel and other experience process that requires repeated queuing, non-powered tour facilities are in group mode, and its built-in industry is rich, allowing children and parents to stay longer, but also increase the possibility of secondary consumption, three consumption, to enhance customer stickiness.
5、Keeping the advantage of low maintenance and operation cost afterwards
Non-powered amusement facilities can be flexibly combined, and can adapt to projects of different sizes and environments, which facilitates the renewal of products and the increase of business formats.
It can be seen that once the non-powered amusement facilities are implanted with IP and integrated with local culture, it is easy to highlight its highlights and characteristics. The combination of non-powered amusement facilities and cultural tourism can become an important direction for the development of the industry.
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